The Ultimate Guide to Understanding ICO

  1. Recognition of investment targets
    The Initial Coin Offering (ICO) is a modernized version of the initial public offering of stocks. The process involves crowdfunding via the use of cryptocurrency known as a token, and it allows for supporters of a project to invest in the company and receive tokens in exchange. This type of funding is referred to as a “crowd sale” and has taken on a life of its own alongside the cryptocurrencies themselves.
  2. Attracting Investors
    Attracting investors for your business is one of the most difficult things to do. So you have to get creative with ways to grab their attention. Currently, large online platforms have banned the advertising of ICOs.
  3. Prerequisite Offering
    The tokens, after their creation are then presented to the investors. The company then launches the product while the investors use the acquired tokens for their value.
  4. Creation of Tokens
    In cryptography, a token is a fixed-length piece of data that is used as a secret key in an algorithm. In this guide, we explain what ICO tokens are and how they are created. If you want to learn more we recommend reading the Cryptoeconomics Guide.

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